Watch the visual below!
New Zealand producer and vocalist Oliver Totty has shared the visual for his track, Say What U Mean.
Taken from the musicians debut album King Of My Room, the clip stitches together vignettes of Totty and those close to him in everyday life, with a focus on the paper bag motif present within the song. One of the more pop-based tracks from the record, Say What U Mean continues the musicians exploration of self-love and self-loathing, dissecting his own inner psyche whilst also providing social commentary on how we present ourselves to the world.
Speaking of the track and its visual, Totty shared exclusively with MILKY: "This song is about how easy it is to feel like you’re not worth anything. I’m not sure about others but sometimes I get a sense that even my best friends don’t like me some days and others i’m the best human in the world. I 'spose I’ve thought a lot about trying to figure out which version of myself is the most likeable but ultimately have come to terms with the fact that there are sort of different versions of me and I have to embrace all of them. The video was just a fun little thing I shot, I guess it’s kinda trying to make light of a dark situation. Motel of the story - Pick the right friends and use your love wisely because if you’re in a circle of socialites one day Instagram clout won’t be as important and then what.. ya know?"
Produced, mixed, and mastered by Totty himself, King Of My Room fuses together the musicians multi-genre influences, with the singer creating a "project that people could take the bits they liked and find their own pleasure and meaning within them". The albums overall arching theme is that of alone time and introspection, reflecting on the musicians feelings of sanction when he finds himself alone in his room. The record intricately weaves together sonic notes of EDM, alt-rock and pop-R&B across eight captivating and engaging track.
Totty began producing beats the day after hearing Travis Scott’s Days Before Rodeo for the first time. Having played the drums from an early age, Totty found the percussive elements on the track to be revolutionary, serving as an influence on the way he programs his drums to this day. In recent times he has transitioned from producing hip-hop rooted records to the likes of EDM, Indie Rock, Pop R&B, and everything in between. Taking inspiration from the likes of Dominic Fike and Jean Dawson, Totty hopes to thread together his differing musical passions into one succinct body of work.
King Of My Room is out now! Watch the visual below.