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GUM DROPS VISUAL FOR 'LOW TO LOW'


Image: Sam Kristofski


GUM aka Jay Watson had unveiled the visual for his new single, Low To Low. The track features on the musicians critically acclaimed fifth studio album, Out In The World.


The DIY clip was shot in Fremantle Watson’s fellow POND bandmate, Jamie Terry. The visual showcases the distinct beauty and warmth of the Australian landscape, with a motif based around a yellow perspex box. “My mate Az gave me 16 panels of Perspex he had found, who knows where? GUM thinks outside (and inside) the box,” Watson shares. “Now that the dust has settled on Out In The World, I think this is probably my favourite track from the album, and I know it is for lots of other people too, so I wanted to make a visual for it.”


Set to an afrobeat shuffle of horn stabs, Low To Low is full of peaks and valleys, full of writhing riffs and dusty breakbeats. “I purchased an EHX DRM15 drum machine and the song developed from one of the preset beats, this ‘robot-latin vive with lots of spring reverb. It was the last song I recorded for the album, it’s bizarre stylistically, but I just went with it,” Watson says of the track.


Watch the music video below!

https://www.youtube.com/watch?v=8F3D3fombz4&feature=youtu.be

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