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PREMIERE: WATCH THE VISUAL FOR SWEETIE'S NEW SINGLE 'NEGATIVE IMAGE'

Watch the clip, exclusively on MILKY!

Image: Supplied.


Sydney based four-piece Sweetie have just released their new single, Negative Image. If you’re loving the track and hanging to see the visual, watch the songs music video right here on MILKY before its release!


Serving as the third taste of the bands forthcoming debut EP Collision, the beguiling track explores juxtaposing sides of the male gaze, in search of power and dominance through sexuality. Produced, recorded and mixed by Alister Wright (Cloud Control, Vlossom), uneasy atmospheric production swells around guitarist Lily Keenan and bassist Janae Beer's vocals bring to life vivid and striking lyricism, echoed by haunting harmonies.



Negative Image is inspired by violent heroic female figures like Meiko Kaji’s ‘Lady Snowblood’ and ‘The Bride’ in Kill Bill. What would The Woman with No Name do to her enemies if she came riding out of the Australian desert?" Sweetie share. "Personally, the song explores sex on a continuum of power and submission. There is liberation in embracing your sexuality, but a dark undercurrent too - that desire to use it to control others.”


Directed by band members Lily Keenan & Rikki Clark and filmed by Gabriel Morrison, the songs visual draws influence from Australian Gothic motifs, with a particular comparable quality to Peter Weir’s Picnic at Hanging Rock. Laced with sinister imagery, the clip captures the tension present within the track, with each band member situated within their own distinct realms that meanders between power and submission.



To celebrate the release of Collision, Sweetie will take to the stage at Marys Underground for an exclusive EP launch show. Tickets are on sale now!


Watch the visual below!