Watch the visual below!
Image: Supplied.
UK singer-songwriter Will Joseph Cook has offered up his first taste of new music with the release of 4am. The release arrives just in time for the musicians March UK tour.
The brooding release is an intimate declaration to a lover, sharing poetic anecdotes that capture the emotional impact of falling in love. Laced with Cook's tender vocals and storytelling lyricism, the track builds to a dizzying and electrifying chorus and incorporates a late night voice mail. 4am is accompanied by an official visual, directed by actor, filmmaker and YouTuber, Bertie Gilbert.
Speaking of the track, the musician shares: “Conceptually 4AM is this really overly poetic voicemail for someone you love. A rush of emotions you want to share but there’s no one up to hear them. I had initially written the verse as an acapella and then at home one night I built up the big instrumental chorus. It wasn’t until I was actually recording some new music in Mexico that the track fully came to life. I was literally wide awake at 4am sending voice notes and those feelings gave me the rest of the song. I recorded so many sounds of the city from my apartment window that night - they’re all buried under the instruments.”
He adds of the visual, “We shot the video in Andalusia, Spain. The landscapes there are so beautiful and varied that you can capture so many different vibes across an hour’s drive. I actually did almost all the location scouting on google earth, trying to find little hidden gems. There was this mountain helicopter pad existing right next to the ruins of a 1700s mansion house, a towering pastel colored factory facing a beautiful beach/ocean view - so many interesting places. The song is a bit of an emotional whiplash and has this duality to it, all the spots we filmed in felt like that to me,”
Last year, the musician released his sophomore album, Something to Feel Good About, via his own label, The Vertex. The record spwaned the hit single, Be Around Me, which earned Cook a legion of new fans following viral success on TikTok. Throughout his career, he has taken to the stage at festivals including Glastonbury, Reading & Leeds, and Corona Capital in Mexico and has amassed over 120 million streams worldwide across all platforms
4am is out now! Watch the visual below.